DeVey's Media Snapshots 5.31.06
New York Times
Virgin Mobile plans to let customers receive one free minute of talking if they watch a 30 second commercial and then fill out a couple questions. Commercials for cellphones?!
Wall Street Journal
According to reports, companies spent $3.9 billion on online advertising in the January-March period, which is much higher than last year’s mark of $2.8 billion. This is good news for companies that rely on selling advertisements on their websites.
San Jose Mercury News
The iPod and iTunes may begin to have some real competition. Read about MTV’s new song download service called Urge. Microsoft and MTV are also heavily promoting a new MP3 player, the iriver clix.
Believe it or not, some politicians are creating MySpace accounts to boost their popularity and viewership among the youth. I think it is a pretty creative and inexpensive way to get their popularity up.
In April and May, MySpace partnered with Cingular and Helio to provide cell phones capable of viewing myspace information, such as friend requests and message posts. Read about future features cell phones may exhibit, such as listings on how far away you are from a friends house, via a GPS chip.